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KNITWEAR LAB shows what they can do with knitwear! The LAB for innovative, sustainable and design-driven knitwear solutions has launched their own collection of knitted accessories and lifestyle products. The products will showcase leading-edge knitwear techniques, while remaining functional and tastefully designed.
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The first launch consists of scarves, socks and bucket hats that are enriched with smart technical details. Instead of working with seasonal collections, KNITWEAR LAB will drop unique products throughout the year.
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The LAB takes environmental and animal welfare at heart. Therefore, the entire collection is made with sustainable production techniques: most of the designs are knitted out of one-piece, creating almost no waste. An inspiring example of this is the bucket hat that has been created with a special technique in order to create a 3D shape. All woolen scarfs are made from extra-fine merino wool, derived from farms that do not use the cruel practice of mulesing. For the foulards we used Bemberg™ Cupro. This regenerated fiber has been made from cotton linter, which is a waste material created during the process of manufacturing cotton.
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The products are designed, developed and produced by the talented programmers and design assistants of the team of KNITWEAR LAB under the creative direction of Cherish Brouwer and Thijs Verhaar in The Netherlands. Discover our new collection and order your own KNITWEAR LAB product at our online SHOP and for a sneak peek behind the scenes read our COMMUNITY – STORY.
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Photography | Aytekin Yalçın Styling | Gabriele Papi Hair and Make-up | Romy Patricia Legger at House Of Orange Models | Mees and Oneisha at VEIN Agency
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Art Direction & Creative Production | Cherish Brouwer Production Assistant | Juliette Sijnja
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Set Design Assistant | Sylvaine Felix
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Location Management | Arrad Eschel
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Location | Bohemian Farmhouse // The Meetinn
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OFFICE + LAB
Josephine Bakerstraat 81 1311 GC Almere
The Netherlands
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©2021 KNITWEAR LAB
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